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    Vol. 13 No. 19                      THE AIR CARGO NEWS THOUGHT LEADER                                Monday February 24, 2014



Always The Great Bill Duff

     The notice was brief:
     “Bill Duff, who served as Shaikh Rashid Bin Saeed Al Maktoum’s trusted financial expert during the early development of the emirate, passed away on Friday February 14, 2014, at his residence in Jumeirah .
     He was 92.
     Duff died of natural causes at 4:30 pm on Friday.
     He is survived by his wife, Irenka, two daughters, Diana and Sheila, and four grandchildren.”
     
Here, friend and colleague Issa Baluch remembers William (Bill) R. Duff:


William Duff     The news about the death of Bill Duff on February 14 may be considered another chapter in the passing parade by many.
     In Dubai and elsewhere, to succeeding generations of those who have heard of him, Bill Duff may be recalled as just one of those expatriates who did his job for a salary and in the process, helped build Dubai under the former Ruler Sheikh Rashid Bin Saeed Al Maktoum.
     I hope this remembrance will personalize the many news articles about Bill recently, as well as recognize the integrity and magnitude of his work.
     Of the 52 years that Bill lived in Dubai, I knew him for about 40.
     My interaction with him started in the 1970s.
     Bill had unique responsibilities—one of which was being responsible for refugees in the Ruler’s office.
     But that’s a whole other story that maybe we will address here at some other time.
     Today, we can recall some experiences with Bill that made him my role model and hero in so many respects.

Via Dubai Had Humble Beginnings

     I met Bill when he served as Inspector General of the Dubai Ports and Customs.
     At the time I was looking for permission to get special dispensation to move exhibition goods in transit from the sea port of Dubai (Port Rashid) to Dubai International Airport for air-freighting to Cairo and Tripoli on chartered B707F owned and operated by IAS of UK.
     The goods, approximately 60 tons, were shipped from Australia by NYK lines and due to the delay on the voyage en-route, could not make it to Egypt and Libya for the scheduled exhibition.
     Together, we concluded that if the goods were redirected to their destination via Dubai, they would be able to make the transit connection and air charter, which in turn would allow us to meet the exhibition schedule.

Helpful Hands On At Once

     Bill understood clearly the dilemma we were in and got us a special dispensation in two days from the Ruler of Dubai allowing us carry out the transaction, which we did very successfully.
     Some months later, I came to learn of the congestion experienced throughout Indian airports and how difficult it was to move air cargo from India to Europe.
     The normal layover of cargo after booking with an airline was about seven days, with goods sitting out in the open area or in warehouses at the airports.
     The time lapse of airlifting goods to destinations in Europe was about 10 days in all.
     Once again, I approached Bill, who was immediately receptive and encouraging.
     Bill asked me to describe my ideas in writing.

The Dubai Sea Air Idea

     My report basically created a timeline showing sea freight from Indian ports to Dubai (5 days) then the transfer and airlifting the shipments via Dubai to final European destinations, and then using the return empty leg of passenger and freighter capacity from Dubai (2 days).
     The key in making such a combined multi-modal concept work was Dubai Customs waiving import duty of four percent assessed on CIF value.
     The Dubai Customs ordinance in those days was quite clear.
     Any goods that move by sea from Port Rashid were duty exempt.
     By road from Port Rashid, there was a need for payment of an import duty.
     The ordinance did not distinguish whether ultimately the goods would be air-lifted from Dubai, so there was no need for a duty imposition.
     The real challenge to this new scheme was that this all took place during an era before the customs seal had become such an important controlling tool for security, and containerization was still in its infancy stage.

Bill Duff

Critical Moves

     Bill was able to process the change in the Customs ordinance allowing us to transfer ocean freight to the airport without payment of customs duty.
     Subsequently, the Ruler of Dubai issued a Royal decree to this effect and we were off to the races.

Garlic From Sea To Air

     Our first commercial sea/air shipment was Indian manufactured garlic presses destined for London on Gulf Air.
     That year, 1978, we handled about 170 tons; the following year, it jumped to 2,000 tons and progressively, we reached levels of 45,000 to 60,000 tons.

First Container Station In Dubai

     The very first container freight station (CFS) at Port Rashid was established under a special dispensation organized by Bill Duff, allowing us to move aircraft pallets and palletize the goods at Port Rashid.
     This development then largely led the way to establishing more free zone concepts on distribution of freight from the Emirate of Dubai.

Working Man of The People

     Once, after a long day at work, I commented on the overwhelmingly large numbers of merchants, traders, or logistics service providers he must be accommodating in a day, and his response surprised me:
     “I actually don’t see enough,” Bill laughed.
     To Bill, his duty as a customs officer was to keep his doors open to as many people as he could possibly serve in order to keep the trade in Dubai moving and without interruption.
     Bill’s work ethic was the backbone of Dubai customs policies in those days.
     All of us who worked with him and followed in his footsteps admired and wanted to be like Bill.
     Undoubtedly, Bill contributed so much to the logistics industry of Dubai by taking the time to understand the intricacies of new ideas and concepts and converting them for legions of others to utilize.

Visionary Of Hub Dubai

     Bill Duff came to grips with the challenges of sea-air combined transport and focused instead on what it would mean to Dubai.
     He grabbed the opportunity to provide solutions and realign policies in order to place the Emirate firmly on the map, making it a preferred gateway point to traders worldwide.
     Bill was instrumental in doing all that—and he never claimed credit nor glory for himself.
     I know for a fact my success in Dubai was because of such business-minded government officials like Bill, who worked closely with the late Ruler who cared enough to help formulate the future of the industry at that time.
     I do not claim to know everything about Bill.
     In fact, now that details about his life are being published, I am amazed to realize how little I know of the man I have considered as closely as family.
     But one thing is for sure—no matter how small a portion I may have known about Bill’s personal life, I will always consider him a big part of mine.

Always The Great Bill Duff

     Bill’s passing is indeed a great loss to the industry.
     I hope that when you read or hear about Bill, you will think of these short stories that I had the liberty to share with all of you, and envision the many wonderful developments he contributed to Dubai and to the logistics industry in general.
     Since I am teaching in Boston now and was not able to be in Dubai to pay my respects to Bill and his family, I asked my daughter Sarah to attend services and extend our heartfelt condolences and good wishes.
      Sarah described the outpouring of love and respect for Bill as “amazing, including scores of friends from all over the world, with well wishers and people from many races and creeds who thought of Bill Duff as a friend.”
     When folks at the services wondered and asked Sarah who she was, my daughter said simply:
Issa Baluch      “Mr. Duff was the role model for my Dad.”
     Most understood those words, replying that in various ways, Bill was their inspiration as well.
     Something Bill’s daughter said sticks in my mind right now:
     “He dedicated his life to working with the Arabs—he treated Arabs as if they were his family.”
     I believe this with all my heart; Bill indeed made me feel like his own son.

Issa S. Baluch
Boston, Feb 20th 2014

 

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