American
Gets It On In Delhi
Is
2006 a year of good news for struggling U.S. flag airline profit margins? Maybe.
Anyway buzzword on many lips is
“Look East,” (read out of the country). American
Airlines may be the largest airline in the world, but air cargo has
never been much of an item at the Dallas-based airline. American
Airlines should be looking in some other direction for business if
it is to survive. While U.S. carrier
Southwest just reported profits of $548 million in 2005 up 75% over
2003, AMR the parent of American Airlines reported a net loss of $604
million in the fourth quarter and $861 million for the full year 2005,
compared to losses of $387 million and $761 million during the same
time in 2004. With mounting debt
and torrid competition at home from low-cost passenger carriers, air
cargo at least on the international runs may finally be coming into
its own. Now direct daily services
from Delhi to Chicago since last November has the carrier optimistic
that the 200-ton per month loads its B777s are carrying across the
route will support profits this year. AA
gets around 300 tons of cargo a month from Indian carriers like Jet
Airways in one arrangement. Cargo
moves via Chicago where AA picks it up for destinations in the US.
Dave Brooks, American Airlines'
cargo division president, on a visit to Delhi with his MD, Cargo Marketing,
Spencer K Dickinson, sounded like he was right at home. "We
have finally found ourselves in India," he said. His
first task – and he was quite candid about it—was to "Get
Delhi up". Brooks said:
"The market is important for American
Airlines,"—since India was a fast growing international
market for both passenger and cargo traffic. American
is certainly looking forward to the success of the cargo services
from India. Over the last year,
Brooks mentioned that the carrier's cargo revenue had seen a rise
of 12 percent (USD 900 million in 2005). International
routes, growth in express product sales and growing wide-body capacity
is driving growth. "Each day,
American Airlines flies four-five million pounds of cargo worldwide.
That," said Brooks, "was
the equivalent of 15 Boeing 747 freighters." AA's
focus is to expand international services with Shanghai from O'Hare
this year in addition to the carrier's connection to Osaka from Dallas.
Brooks said that American Airlines
had reduced the fuel surcharge on cargo to 40 cents a kg on the India-U.S.
route from 60 cents a kg. Treading
a path of caution, Brooks said that the high surcharges had seen a
lot of cargo moving away from air to other modes of transport.
American's direct Delhi-Chicago flight
on the passenger side is in collaboration with Air Sahara.
With talk of Sahara being acquired by
Jet Airways, (see
breaking news) Brooks said, "the negotiation was being closely
watched by his company. “We have to see
the final shape of the talks between Air Sahara and Jet," said
Brooks. "Our reaction will
depend on the nature of the agreement that the two carriers will conclude.
“Let the whole negotiation play out. “We
will find a way to be successful in the Indian market," said
Brooks.
(T.Ghosh) |
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